Hi, I’m japna
I’m ready to leverage my strategic leadership, marketing expertise, and partnership management skills to drive transformation and innovation for your business.
As a Senior Director with over a decade of leadership in marketing technology, advertising, and business development, I excel at driving growth through innovative, data-driven strategies and seamless cross-functional collaboration.
Throughout my career, I’ve led high-performing teams, developed scalable marketing strategies and comprehensive advertising measurement plans, and spearheaded partnership initiatives to expand market reach. Whether building audience-first campaign plans, orchestrating complex partnerships, ideating cleanroom technology, or optimizing internal workflows, I am passionate about leveraging cutting-edge technology and data analytics to drive business success. I thrive in fast-paced, growth-oriented environments and bring a proven track record of developing actionable insights that fuel business development and account growth - Across fortune 500 companies and start ups.
I bring a deep expertise in marketing, advertising and solutions consulting covering SaaS and DaaS product solutions and marketing, mar/ad-tech measurement, and GTM strategy execution. I've also successfully integrated M&A focused team mergers and integrations for product positioning and business strategies to deliver impactful outcomes.
In my last few roles, I lead acquisition and integration efforts, aligning marketing and product teams to deliver cohesive GTM strategies that enhance brand visibility and drive revenue. My previous leadership roles at Azai Studios, 605, and GroupM have further honed my ability to execute multi-channel campaigns, rebrand initiatives, and business development efforts with measurable success.